British Airways

Originated the campaign line "The British just know how to travel," introducing the world's first fully-flat beds in business class by evoking the glory days of British travel.

Radio

Safari ...in which we first meet our intrepid travelers

SafariBritish Airways
00:00 / 01:01

Everest ...onwards and upwards, thanks to the assiduous attentions of Sherpa Clive

EverestBritish Airways
00:00 / 01:01

Madagascar ...wherein the great wolverine/lemur schism first rears its ugly head

MadagascarBritish Airways
00:00 / 01:02

Sahara ...possibly the highest dead body count (human and animal) in an airline ad, ever. And yes, it aired.

SaharaBritish Airways
00:00 / 01:01

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